Script For Feedback Video

Max
We have learnt a lot from our audience feedback by looking at written comments, as well as the video feedback. These are the parts that our audience enjoyed and suggested we could keep.
First of all, a lot of people of people enjoyed the text effects at the beginning of the video, they found it to look professional and sick, it was also unique, as no one else had attempted this.
Next they thought the costume changes were a key aspect to the music video and it follows the conventions of a hip-hop/ rap video, it kept it fresh as the artist continuously changed clothes, it also showed the star's sense of style.
Keeping the location at the car park added to the theme of the music video, which was to create a street/urban atmosphere.
We added different shot types which they liked as it went with the tempo, the shot types helped us make a good use of our location.
Another unique idea that they liked was the split screens with the clip, it helped us sell the artist more, as we were able to show him a lot more.
They were also fond on the dancing that was included in the video, firstly they enjoyed drews dancing and found it entertaining, next we had a choreographed dance routine, which also follows the conventions of some hip-hop/rap music video. We then had the star breakdancing in the car park, which again helps with the street/urban feel.

Kisu
Although there was a lot the audience enjoyed about our rough cut, there were also some suggested improvements that needed to be made. One thing that people noticed was that some clips were a lot darker than others. This was mostly because we filmed at different times and some scenes were out side compared to others inside and so resulted in different lighting.
Another comment was that there was not enough quick cuts between shots and so some clips were getting too long. we needed to change this as the audience would get bored of watching the same long clip. The last clip was the longest clip that the audience suggested changing as it was just the artist walking up to the camera. The suggestions were that we needed to make it more interesting somehow.

Allie
We took on board every improvement as well as all the criticism we received from the feedback in order to improve our final music video.
One clear improvement was the colour correction. We increased the Mid Whites, brightness and saturation so that all clips had similar lighting. This made the video look professional rather than amateur.
We also added more quick cuts as this was a suggestion most people made. By doing this it made the music video much more interesting to watch.
The last clip of the music video was a long shot of our artist walking towards the camera. This shot was very boring to watch and so we needed to change in in order to keep the audience engaged through out. We did this by cutting the long clip on every bit that the beat changed. After the clip was cut, we added a reverse speed effect on selected clips as well as an earthquake effect on the other cut clips. This resulted in the effect that the screen was shaking on the beat and also emphasized the beat of the song which would leave the tune in the audience' mind.
At the end of the rough cut there was a long blackness with no music or visual on show. We removed this as it was not needed and only made the video appear longer.