Monday, 26 November 2012

Photoshoot for digipak

These are our Top 24 photos out of the 215 we took today. We are going to Photoshop a few of these to then finally pick 3 to go on our deluxe digipac. The main focus of the Photo Shoot was to sell our Artist and so we left the background very basic. 
Roles of the day:
Photographer: Kisu
Light director: Drew
Model (artist): Max 

Our Top 24 Photo's:































Analysis of real Digipak



Sunday, 25 November 2012

An Example of a Deluxe Editon Album

http://www.myplaydirect.com/one-direction/take-me-home-deluxe-edition/details/27732974


This digital format known as 'Yearbook Edition' includes all 13 tracks from the standard album plus FOUR 

bonus tracks. And also 


includes an exclusive 36x24



poster










This is an example of a digipak that is focused on the 

fans of the artist. It is all about the fans experiencing 

a year with the artists.



Where as Rihanna's deluxe digipak is focused on 

herself (the artist)in an artistic way. However, it is 

more eye catching expressing a sense of voyeurism 

as she is in her underwear looking slightly 

provocative. She is also never looking into the camera 

as her eyes are closed and so it provokes a 

voyeuristic feel. 



It is more of an intimate digipak. The artist includes a 

personal written note about what the single means to 

her personally.


The is a clear colour theme through out which 

includes reds, pinks and white. These coulours 

combined represent Love Lust Danger but then purity 

too. And so we are aware that the tracks will be 

mostly about love and relationships.

Wednesday, 21 November 2012

Our Artists Social Media Sites

We created a 'Fake' Twitter page for our artist, Legacy, We are trying to make it like other artists such as Kid Cudi who regularly uses it to communicate with his fans and to promote his music, which is what we are trying to recreate.

This is the twitter page: https://twitter.com/DomonicThomas



We also created a facebook page for our artist as we are trying to increase his fan base.

This is the facebook page: http://www.facebook.com/pages/Legacy/201543253315298








In order to make both a facebook and twitter account we needed an email address and so we created a Gmail account. 

Monday, 19 November 2012

Motion Tracking

After having lots of problems trying to get the file I needed home I finally managed it. The main problem was that the file I needed was a .Mov file which could only be read on a Mac and I needed it for PC. The one solution was to convert the file on the Mac in lesson and then send it home,unfortunately this proved more difficult then first thought, as the converter couldn't read the Mov file either.We also tried uploading the file on YouTube but that also created problems as YouTube wouldn't process the file. Next I put it onto final cut and exported as a QuickTime which could be read by the converter, once that worked we converted that as an Avi and I emailed that to myself using WeTranfser.

Once I got it home I imported it into After Effects CS6 only to find out that it also didn't work, only the audio, which wasn't much use. The reason being is because AVI's aren't very good containers of AVCHD, especially for newer software like CS6. With some playing around I managed to convert that AVI clip into a quicktime clip and managed to save the quality of the video, and luckily After Effects was able to read it. After much confusion and difficulties I finally managed to get the clip back to work on.

The first thing I had to do was track the footage using the 3D camera tracker on after effects, it goes through the video and finds track points. Once it has finished tracking I can scan through the video and find a appropriate  track point, With that track point I can create a Null using that track data. What ever is parented with that null will use that track data, so If I parented the text it will stay in that position in the whole video, which Is what i've done. All I had to do was place the text in the video, make it 3d and position it in the correct position. But I didn't want the text to just sit there, I wanted to animate it. I did a lot of experimenting, such as it sliding out of the ground, falling out the sky, but I decided to stick with it springing out of the ground, I did this using key frames with the position,rotation and opacity to make it look slicker, I did all that with the 'Legacy' text. I also decided to leave a shadow behind the text, which I think looked effective. Also a good thing about the 3D camera tracker is that when the camera pans away the Text stays in it's position and moves out of the scene, like it is actually in the scene, what makes it better our star (Me) looks behind as if it is there.

Next I decided to have the name of the song pop up also, but wanted something different to happen, so I thought it would look good if it popped up on the beat, so the M then the Y and then the HOUSE as a whole, I did this also animating using keyframes and positions,rotation and opacity.

Positioning the letters in the 3D space, making sure they are all in line.
Originally I was going to put some Graffiti to appear with the text, but decided against it as it looked a bit tacky, and the colour correction didn't really help, and I wasn't really sure how I was going to make it appear.
This is a screenshot of the key-frames for the letters, I copied these for the other letters and slightly delayed them so they would pop up in line and not all at the same time.
This is a screenshot of the timeline for the complete 'Legacy' text, you can see that I also added a shadow into the scene, because of the 3D camera tracker it sticks to the scene and looks like a real shadow.


Tuesday, 13 November 2012

Task 3

It is clear that the artist Legacy (New Boyz) uses social media sites such as Facebook, Tumblr and Twitter as a way to increase their consumption of their music. This is a great way to increase star persona because on sites such as facebook and twitter, you are able to post about what you are up to and so your fans are almost spending the day with you and are able to connect. Tumblr is a great site to express and share photos which would also be important as it is a great way to showcase clothes for fans to buy or get inspired by in order to sell more or set trends.

Social Media sites used by Legacy:

Tumblr Page

Twitter Page

Facebook Page

Task 2





We planned to combine our music video to our ancillary texts. The picture on the left is the original photo taking on Day 1 of filming. The image on the left is the same photo however, edited on photoshop. We plan on using the second image (with a bit more edits) for both our digipack and magazine advert. We aimed to enhance the silhouette look as it really sells the artist as someone successful, suggesting he has everything in his hands. It also refers to the lyric 'my house outside vegas' because it appears as though the location is all his.